FISHING HAS GOTTEN TOO PRETTY

SPARKLY BOATS WITH NUCLEAR-POWERED ENGINES. RODS BUILT AS RELIABLE AS A LONG RANGE FORECAST. IT’S TIME TO FISH THE WAY IT’S MEANT TO BE DONE. IN SLIME-STAINED SHIRTS. IN TRUSTY TWO-BANGA POWERED TINNIES WITH A WELL-STOCKED ESKY. AND WITH TOUGH TACKLE BUILT TO PROVIDE TEN WHOPPER FISH FOR EVERY PIC OF SOME SO-CALLED PRO HOLDING A FANCY ROD AND A FINGERLING.

WATCH HOW IT’S MEANT TO BE DONE

Don’t worry – you don’t have to quit eating steaks, and you don’t have to start being gentle with your Ugly Stik. It’s built tough to tick as long as a turbo diesel fourbie and withstand every time your mate steps on it in the tinnie.

Ever thought about…

BECOMING A TOURNAMENT PRO?

A FANCY FIBREGLASS BOAT?

NEITHER HAVE WE

We all know we can be a little rough with our gear sometimes, or well all the time. That’s why we don’t compromise. Strong rod, or sensitive rod? Have your cake and eat it, too, with Ugly Stik.

GET GEARED UP

GET GEARED UP

NEED A FEW TIPS TO GET bent ON A REAL FISH?

The Reasons for Fishing Structure

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Beach Fishing Basics

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Rigging Up for Bait Fishing

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Getting Started Finding Fish

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Estuary Land Based Secrets

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IN STORES NOW

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